Rows, not questions. Three records per firm opinion, labeled by the customer's expert on the call, and the product's number on them before the second call. The handshake page gives the column's divergence prompt an address.
The three artifacts and the rewritten prompt are in Salesforce's FDE Slackbot Says Leave the Call With Better Questions. Leave It With Rows.. The eval rule and Colin Jarvis's sequence are in The FDE Writes the Eval: Almost Right Has a Number, and the page itself in In the Room, Not on the Quota: Who Owns the FDE Promise.