Falk Gottlob explaining an idea at a whiteboard

Keynotes · executive offsites · board sessions

AI won’t transform your company. Your people will.

Falk Gottlob helps leadership teams turn AI from pilots into the way the company actually works. Four-time Chief Product Officer, thirty years shipping product, and founder of an AI-native company he runs with AI agents as teammates.

Check a date See the talks

Built and led product atMicrosoft ResearchSalesforceAdobeCommureCrisis Text LineFalkster.AI

AI transformationThe future of workAdopting AILeading through changeAI agents as teammatesSpeed and judgmentAI transformationThe future of workAdopting AILeading through changeAI agents as teammatesSpeed and judgmentAI transformationThe future of workAdopting AILeading through changeAI agents as teammatesSpeed and judgmentAI transformationThe future of workAdopting AILeading through changeAI agents as teammatesSpeed and judgment

Signature keynotes

Three talks for leaders who have to make AI real.

No hype and no jargon. Each talk is built from what actually happened inside companies going through the shift, and tailored with short interviews from people who will be in your room.

Falk Gottlob leading a working session with two executives around a low table

Stop Piloting. Start Operating.

Why AI pilots rarely transform anything, and what the companies pulling ahead changed instead.

Most companies are running AI experiments. Far fewer have changed how the work gets done. The difference is not the model or the vendor. It is the operating model: who decides, how work flows, what managers are for, and what gets measured. Falk has led that shift from inside the C-suite, and this talk gives leadership teams the map.

Leaders walk out with

1Why pilots stall: the tool changed, the work around it did not.
2The three operating-model moves that turn AI from a tool into how the company runs.
3How to know within 90 days whether the transformation is real or theater.

Best for: CEO and executive offsites, leadership conferences, board strategy sessions

Falk Gottlob walking toward the camera with a row of small robots behind him

Your Next Teammate Isn’t Human

The future of work is a team of people and AI agents. Here is what that does to roles, managers, and careers.

AI agents are moving from answering questions to doing work. That changes the shape of every team: which work moves to software, which work only people can do, and what happens to the first rungs of the career ladder. Falk runs his own company with AI agents as teammates, and brings an honest, practical picture of the next five years of work.

Leaders walk out with

1Which work moves to AI agents first, and which work never will.
2The manager’s job when part of the team is software.
3How to grow talent when the entry-level work gets automated.

Best for: All-hands and company kickoffs, HR and people leaders, future-of-work and innovation conferences

Falk Gottlob reviewing a page with two colleagues

Adoption Is a People Problem

The tools are ready. Your organization might not be. How leaders get AI used, not just bought.

Companies buy AI licenses and wonder why usage flatlines. The blockers are human: fear of being replaced, fear of being wrong in public, incentives that reward the old way, and leaders who delegate AI instead of using it themselves. This talk is about the change management nobody budgets for, from someone who has led product organizations through several technology shifts.

Leaders walk out with

1The quiet reasons people don’t adopt, and how to surface them.
2Why leaders have to use AI visibly, themselves, before anyone else will.
3Making it safe to experiment: incentives, permission, and cheap mistakes.

Best for: Leadership summits, transformation and change leaders, industry association conferences

Falk Gottlob with three members of a product team

Not a futurist. An operator.

Thirty years shipping product

From Chief Software Architect at Microsoft Research to SVP of Product at Salesforce and leadership at Adobe.

Four times Chief Product Officer

Including Commure, Crisis Text Line, and SOCi, each one a company changing how it worked.

Four startup exits

Including the Commure and Athelas merger, valued at $6 billion.

Runs what he talks about

Founder of Falkster.AI, a company built and run with AI agents as teammates. Author of The PM Standard.

Falk Gottlob seated, leaning forward in conversation

Formats

For the rooms where decisions get made.

Keynote45 to 60 minutes: The mainstage version of any talk, tailored with short interviews from people in the room.
Executive offsiteHalf or full day: Working sessions with the leadership team on their own AI bets, org, and operating model.
Board session60 to 90 minutes: A briefing for directors: what AI changes for the business, and the questions to ask management.
Fireside30 to 45 minutes: A moderated conversation with Q&A, for conferences and customer events.

Recent stages

Podcasts and writing

Book Falk

Bring this to your leadership team.

Tell Falk about the event, the date, and the audience. Fees on request, plus travel from the San Francisco Bay Area.

Event organizers: the speaker kit has bios, photos, and program copy